The Listing Process

It is our job to understand both the current real estate market and expertly determine where your home fits in that market. We do this by analyzing every variable that goes into your home's value to determine how to maximize your return on investment and prime you for your next move.

This critical step provides the foundation for any successful sale; therefore we take the time to do it right! We compile recent sales activity in your neighborhood showing comparable properties that have sold along with the date of sale, list price, sales price, and price per square foot. We also look at trend analysis and gather any anecdotal information we can from the agents that represented recent similar sales.

Designed specifically for your property, this valuable information outlines market trend data so we can intelligently assess the true market value of your home and strategize the best price and strategy for a quick and lucrative sale.

We manage everything it takes to best position your home for an easy sale, from scheduling a comprehensive home inspection and preparing a thorough disclosure package, to helping you assess what items to update, to being on site for a pressure washing appointment. But buyers don't just assess the facts of a given property -- they also envision themselves living there. This is why we believe in the value of professional staging and photography, and usually a touch of new paint.  As part of our service, our team will assist in arranging these services on your behalf. 

Smart strategy and careful prep still won't win unless buyers know about your property. We utilize local media, direct mail, and social media to spread the word.  Our listings are uploaded from the MLS to sites including Zillow, Redfin, Movoto,, and more. We also develop and distribute signs, flyers, and special promotional materials and host open homes for both weekend open houses and Broker Tours.  Each of our Listings has its own dedicated website and QR code. 

Once we receive offers, we will help you assess each one to determine which has the best terms for you and best chance of a successful close. And once we're in contract, our networked and experienced team will do everything we can to assist the buyer's agent in moving through escrow smoothly so your house closes on time -- and you can move on to your next home!

Anthony & Shruthi
Angelica & Benner, Oakland
The Savage Family
Grace & Jeremy
We just closed the sale of our home and I wanted to make a strong recommendation for Jennifer Jones and Carrie McAlister of Calia Homes for anyone who is planning to buy or sell in the Bay area. Carrie was our realtor in 2019 when we bought our home and was such a fantastic partner that we never considered working with anyone else for the sale. She and Jennifer were an incredibly effective team in managi...

— Anthony & Shruthi | Emeryville

Carrie and Jennifer were instrumental in helping us find a dream home in Oakland, and we highly recommend working with them! They are knowledgeable, trustworthy, well respected in the realtor community, realistic, and fun. They helped us explore different neighborhoods that aligned with our top priorities and were a great sounding board and teachers throughout the process. They also flagged and went to b...

— Angelica & Benner, Oakland | Dream Home in Oakland

After moving our parents into assisted living, my siblings and I were selling our family home in the Oakland Hills. This was a long-distance affair since we live in Southern California. We came to the Bay Area and met several real estate agents, and Carrie was the only one who arrived with a list of comps, a marketing plan, a timeline, and a wonderfully warm personality. She listened to our concerns and ...

— The Savage Family

Carrie McAlister is a phenomenal real estate agent! After parting ways with another agent, we started working with her a few months ago. We were looking for someone knowledgeable, professional, and most importantly, someone who would go the extra mile to find our dream home. My husband and I are busy professionals and have a young baby. We didn’t have time to scour listing sites or MLS several times a da...

— Shirin

I would recommend Carrie McAlister to anyone selling a home in the bay area. My husband and I were living in another state while trying to sell our North Berkeley home, and she did a fantastic job. We only came out to the house once – she took care of everything else and coordinated with all the contractors/service people without needing anything from us. She is by far the best Realtor® we’ve ever used, ...

— Tricia

We are extremely pleased with our decision to contract Carrie as our listing agent. She made the experience of selling our condo effortless and stress-free. At our very first meeting, she planned a timeline for the entire process from escrow to close. We took a two-week vacation and left everything to Carrie. After less than two weeks on the market, we received multiple offers well above the asking price...

— Grace & Jeremy

We'd Love to Hear Your Story

Let's schedule a time to discuss your goals and aspirations, and determine how we can best help you.